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A search function on your website can be a valuable source of information. Here’s how to use it to add content and increase traffic.

There are 3 things your home page needs to get right. Follow these tips to build trust with your visitors and show them what they can find on your website.

Your home page should clarify what kind of website you are. Use these tips to tell your visitors why they should be on your website instead of anywhere else.

Do you want your website visitors to be able to contact you? These tips will ensure your contact page is clear, useful and easy to find.

In order to write successful content, ask yourself who you want to reach and what you want to achieve. Creating a persona helps you do this.